|  Virgin Founder Richard Branson on Never Settling for Average

[Author’s Note: I believe that success leaves clues. We accelerate the learning process by observing what works and what doesn’t work. I hope these notes from my private library help you elevate your performance and achieve your goals faster than ever before.]

In his book, “The Virgin Way: If It’s Not Fun, It’s Not Worth Doing,” Richard Branson writes, “As a matter of principle, even with things are better than average, I have always refused to rank anything as a perfect ten. The irrefutable fact is that no matter how good something might be, there is always room for improvement.”

Coach Vidal’s Serve

Typical is never the goal. Doing things better than they’ve ever been done + doing things that have never been done is the goal. Remember this: extreme ambition always meets extreme resistance. Be prepared and power through!

Challenge: How can we improve?


“Victory is sweet, but how you handle yourself in defeat is even more telling.” Greg Norman During an interview for my book, “Play Smart to Win,” former USTA National Coach Lynne Rolley said, “If the backhand is weak, fix it.” How true. Fixing the backhand is a great metaphor for your life and work. It […]


“My dad was a tremendous role model. He emphasized that if you do a good job, you’ll get paid. Don’t worry about the money. The money will come.” Michael Staenberg A prolific real estate developer, Michael Staenberg serves as President of The Staenberg Group and is recognized as one of the greatest entrepreneurs in the world. […]


“It’s always too soon to quit.” Norman Vincent Peale Here’s the drill. You’re a singles tennis player. I’m your Coach. You know that the doubles alleys are out. But my ask demand is that you play every ball your opponent hits into your doubles alley. After 5 minutes you can go back to standard regulations. […]


“If you want to have a big life, you have to be a big spender.” Dr. Jim Joehr Dr. Jim Loehr is a world-renowned performance psychologist and author of 17 books including his most recent, Leading With Character. He also co-authored the NYT best-selling book, The Power of Full Engagement, and is one of the […]


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About Me

Hi, I’m Lillie. Previously a magazine editor, I became a full-time mother and freelance writer in 2017. I spend most of my time with my kids and husband over at The Brown Bear Family but this blog is for my love of food and sharing my favorites with you!

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