STAY IN THE GAME.

In competitive tennis, most players quit when Down 40 Love. Because they feel that winning is out of reach, it is. Wasted potential is a universal phenomenon. Stuck in fear and addicted to comfort, most people are losing the game of life. Flat-footed or discouraged, they give up right before the miracle happens! There’s a better way.

Champions have stamina. They understand that the difference between success and failure is staying in the game when others quit. Down 40 Love is a metaphor for persistence—refusing to throw in the towel, embracing challenges as opportunities for growth, and turning adversity into competitive advantage.

As an entrepreneur and 7-time NCAA championship tennis coach, Down 40 Love is my ultimate blueprint for developing the one quality that guarantees your happiness and success—persistence.